Label lettering lockup branding colors

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Created at 04/05/2020 11:13

The palette consists of Light, Dark, Semi dark colors. Accent colors #f44434 and #f88081. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #57054C (darkest) to #F88081 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 61% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 57°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #57054C, #8C427E, #A45C8C, #C48CAC, #F44434, #F88081

Palette Label lettering lockup branding colors combines 6 color codes:

HEX: #f44434, RGB: (244, 68, 52); HEX: #f88081, RGB: (248, 128, 129); HEX: #57054c, RGB: (87, 5, 76)

HEX: #a45c8c, RGB: (164, 92, 140); HEX: #c48cac, RGB: (196, 140, 172); HEX: #8c427e, RGB: (140, 66, 126)

Simplified version of palette colors

Tint of Red, Tint of Light Coral, Shade of Purple, Tint of Medium Violet Red, Shade of Plum, Tint of Dark Magenta

Color scheme was created by colorswall

Color codes in palette

Label lettering lockup branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f44434	#f44434	RGB(244, 68, 52)	—	—
#f88081	#f88081	RGB(248, 128, 129)	—	—
#57054c	#57054c	RGB(87, 5, 76)	—	—
#a45c8c	#a45c8c	RGB(164, 92, 140)	—	—
#c48cac	#c48cac	RGB(196, 140, 172)	—	—
#8c427e	#8c427e	RGB(140, 66, 126)	—	—

8 color pairs have low contrast and need improvement which may impact readability.