User experience visual identity website business

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Created at 04/11/2020 05:31

The palette consists of Semi dark, Light, Dark colors. Accent colors #bce4fc and #561910. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #561910 (darkest) to #BCE4FC (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #275CE6, #293F5B, #561910, #897053, #BCE4FC, #C0B29E

Palette User experience visual identity website business combines 6 color codes:

HEX: #275ce6, RGB: (39, 92, 230); HEX: #bce4fc, RGB: (188, 228, 252); HEX: #561910, RGB: (86, 25, 16)

HEX: #897053, RGB: (137, 112, 83); HEX: #c0b29e, RGB: (192, 178, 158); HEX: #293f5b, RGB: (41, 63, 91)

Simplified version of palette colors

Shade of Royal Blue, Tint of Light Blue, Tint of Maroon, Tint of Sienna, Shade of Tan, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

User experience visual identity website business color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#275ce6	#275ce6	RGB(39, 92, 230)	—	—
#bce4fc	#bce4fc	RGB(188, 228, 252)	—	—
#561910	#561910	RGB(86, 25, 16)	—	—
#897053	#897053	RGB(137, 112, 83)	—	—
#c0b29e	#c0b29e	RGB(192, 178, 158)	—	—
#293f5b	#293f5b	RGB(41, 63, 91)	—	—

4 color pairs have low contrast and need improvement which may impact readability.