Branding figma design challenge exploration colors

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Created at 04/11/2020 05:46

The palette consists of Light, Semi dark colors. Accent colors #149091 and #048c8f. Palette has Cool colors temperature.

By lightness, this palette runs from #427A41 (darkest) to #A1D0D1 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 51% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 65°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #048C8F, #149091, #427A41, #5B9B57, #84CCCB, #A1D0D1

Palette Branding figma design challenge exploration colors combines 6 color codes:

HEX: #149091, RGB: (20, 144, 145); HEX: #84cccb, RGB: (132, 204, 203); HEX: #048c8f, RGB: (4, 140, 143)

HEX: #5b9b57, RGB: (91, 155, 87); HEX: #a1d0d1, RGB: (161, 208, 209); HEX: #427a41, RGB: (66, 122, 65)

Simplified version of palette colors

Tint of Dark Cyan, Tint of Medium Turquoise, Tint of Dark Cyan, Tint of Sea Green, Shade of Powder Blue, Shade of Sea Green

Color scheme was created by colorswall

Color codes in palette

Branding figma design challenge exploration colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#149091	#149091	RGB(20, 144, 145)	—	—
#84cccb	#84cccb	RGB(132, 204, 203)	—	—
#048c8f	#048c8f	RGB(4, 140, 143)	—	—
#5b9b57	#5b9b57	RGB(91, 155, 87)	—	—
#a1d0d1	#a1d0d1	RGB(161, 208, 209)	—	—
#427a41	#427a41	RGB(66, 122, 65)	—	—

9 color pairs have low contrast and need improvement which may impact readability.