Minimal fish geometry branding colors palette

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Created at 04/11/2020 17:43

The palette consists of Light, Dark, Semi dark colors. Accent colors #8371bd and #949cfb. Palette has Cool colors temperature.

By lightness, this palette runs from #352A5A (darkest) to #BBA9CE (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 43°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #352A5A, #543C64, #8371BD, #865D9E, #949CFB, #BBA9CE

Palette Minimal fish geometry branding colors palette combines 6 color codes:

HEX: #8371bd, RGB: (131, 113, 189); HEX: #949cfb, RGB: (148, 156, 251); HEX: #352a5a, RGB: (53, 42, 90)

HEX: #865d9e, RGB: (134, 93, 158); HEX: #bba9ce, RGB: (187, 169, 206); HEX: #543c64, RGB: (84, 60, 100)

Simplified version of palette colors

Shade of Medium Purple, Tint of Cornflower Blue, Tint of Midnight Blue, Tint of Slate Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Minimal fish geometry branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#8371bd	#8371bd	RGB(131, 113, 189)	—	—
#949cfb	#949cfb	RGB(148, 156, 251)	—	—
#352a5a	#352a5a	RGB(53, 42, 90)	—	—
#865d9e	#865d9e	RGB(134, 93, 158)	—	—
#bba9ce	#bba9ce	RGB(187, 169, 206)	—	—
#543c64	#543c64	RGB(84, 60, 100)	—	—

6 color pairs have low contrast and need improvement which may impact readability.