Ux design branding web colors

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Created at 04/11/2020 18:31

The palette consists of Semi dark, Light colors. Accent colors #f0bca4 and #3c2c83. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #3C2C83 (darkest) to #F0BCA4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

A varied palette: its hues are spread across about 131° of the color wheel.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #3C2C83, #443C7C, #5D44B1, #8B84B2, #B7B1D3, #F0BCA4

Palette Ux design branding web colors combines 6 color codes:

HEX: #5d44b1, RGB: (93, 68, 177); HEX: #f0bca4, RGB: (240, 188, 164); HEX: #3c2c83, RGB: (60, 44, 131)

HEX: #8b84b2, RGB: (139, 132, 178); HEX: #b7b1d3, RGB: (183, 177, 211); HEX: #443c7c, RGB: (68, 60, 124)

Simplified version of palette colors

Tint of Dark Slate Blue, Shade of Peach Puff, Shade of Dark Slate Blue, Tint of Medium Purple, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ux design branding web colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#5d44b1	#5d44b1	RGB(93, 68, 177)	—	—
#f0bca4	#f0bca4	RGB(240, 188, 164)	—	—
#3c2c83	#3c2c83	RGB(60, 44, 131)	—	—
#8b84b2	#8b84b2	RGB(139, 132, 178)	—	—
#b7b1d3	#b7b1d3	RGB(183, 177, 211)	—	—
#443c7c	#443c7c	RGB(68, 60, 124)	—	—

5 color pairs have low contrast and need improvement which may impact readability.