Design branding type logo colours

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Created at 04/15/2020 14:51

The palette consists of Light, Semi dark colors. Accent colors #70ecfc and #0547be. Palette has Cool colors temperature.

By lightness, this palette runs from #334B64 (darkest) to #70ECFC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 32°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #0547BE, #1694EF, #334B64, #648396, #70ECFC, #B3BCC4

Palette Design branding type logo colours combines 6 color codes:

HEX: #1694ef, RGB: (22, 148, 239); HEX: #70ecfc, RGB: (112, 236, 252); HEX: #0547be, RGB: (5, 71, 190)

HEX: #648396, RGB: (100, 131, 150); HEX: #b3bcc4, RGB: (179, 188, 196); HEX: #334b64, RGB: (51, 75, 100)

Simplified version of palette colors

Shade of Dodger Blue, Shade of Pale Turquoise, Shade of Dark Slate Blue, Shade of Slate Gray, Shade of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Design branding type logo colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1694ef	#1694ef	RGB(22, 148, 239)	—	—
#70ecfc	#70ecfc	RGB(112, 236, 252)	—	—
#0547be	#0547be	RGB(5, 71, 190)	—	—
#648396	#648396	RGB(100, 131, 150)	—	—
#b3bcc4	#b3bcc4	RGB(179, 188, 196)	—	—
#334b64	#334b64	RGB(51, 75, 100)	—	—

5 color pairs have low contrast and need improvement which may impact readability.