Business card branding badge typography palette

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Created at 04/21/2020 17:10

The palette consists of Light, Semi dark colors. Accent colors #f0bb85 and #9dc4cc. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #633C26 (darkest) to #F0BB85 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5C443C, #633C26, #905858, #9DC4CC, #D5572C, #F0BB85

Palette Business card branding badge typography palette combines 6 color codes:

HEX: #d5572c, RGB: (213, 87, 44); HEX: #f0bb85, RGB: (240, 187, 133); HEX: #633c26, RGB: (99, 60, 38)

HEX: #905858, RGB: (144, 88, 88); HEX: #9dc4cc, RGB: (157, 196, 204); HEX: #5c443c, RGB: (92, 68, 60)

Simplified version of palette colors

Tint of Orange Red, Tint of Burlywood, Shade of Saddle Brown, Shade of Indian Red, Shade of Light Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Business card branding badge typography palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d5572c	#d5572c	RGB(213, 87, 44)	—	—
#f0bb85	#f0bb85	RGB(240, 187, 133)	—	—
#633c26	#633c26	RGB(99, 60, 38)	—	—
#905858	#905858	RGB(144, 88, 88)	—	—
#9dc4cc	#9dc4cc	RGB(157, 196, 204)	—	—
#5c443c	#5c443c	RGB(92, 68, 60)	—	—

5 color pairs have low contrast and need improvement which may impact readability.