Logo minimal branding clean palette

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Created at 04/23/2020 14:52

The palette consists of Light, Semi dark colors. Accent colors #fab845 and #3f288f. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #3F288F (darkest) to #FBCC78 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #3F288F, #685AAA, #6E466E, #ACC4D4, #FAB845, #FBCC78

Palette Logo minimal branding clean palette combines 6 color codes:

HEX: #fab845, RGB: (250, 184, 69); HEX: #fbcc78, RGB: (251, 204, 120); HEX: #3f288f, RGB: (63, 40, 143)

HEX: #685aaa, RGB: (104, 90, 170); HEX: #acc4d4, RGB: (172, 196, 212); HEX: #6e466e, RGB: (110, 70, 110)

Simplified version of palette colors

Tint of Orange, Shade of navajowhite, Shade of darkslateblue, Shade of slateblue, Shade of lightsteelblue, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Logo minimal branding clean palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fab845	#fab845	RGB(250, 184, 69)	—	—
#fbcc78	#fbcc78	RGB(251, 204, 120)	—	—
#3f288f	#3f288f	RGB(63, 40, 143)	—	—
#685aaa	#685aaa	RGB(104, 90, 170)	—	—
#acc4d4	#acc4d4	RGB(172, 196, 212)	—	—
#6e466e	#6e466e	RGB(110, 70, 110)	—	—

6 color pairs have low contrast and need improvement which may impact readability.