Site identity ux branding colours

0.18k

Created at 04/24/2020 10:20

The palette consists of Light, Semi dark colors. Accent colors #e8f825 and #ae6111. Palette has Warm colors temperature.

By lightness, this palette runs from #603544 (darkest) to #E8F825 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 95°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #603544, #AC6085, #AE6111, #C0C3A1, #E8F825, #EEE159

Palette Site identity ux branding colours combines 6 color codes:

HEX: #e8f825, RGB: (232, 248, 37); HEX: #eee159, RGB: (238, 225, 89); HEX: #ae6111, RGB: (174, 97, 17)

HEX: #ac6085, RGB: (172, 96, 133); HEX: #c0c3a1, RGB: (192, 195, 161); HEX: #603544, RGB: (96, 53, 68)

Simplified version of palette colors

Shade of Yellow, Shade of Khaki, Shade of Chocolate, Tint of Medium Violet Red, Tint of Dark Khaki, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Site identity ux branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e8f825	#e8f825	RGB(232, 248, 37)	—	—
#eee159	#eee159	RGB(238, 225, 89)	—	—
#ae6111	#ae6111	RGB(174, 97, 17)	—	—
#ac6085	#ac6085	RGB(172, 96, 133)	—	—
#c0c3a1	#c0c3a1	RGB(192, 195, 161)	—	—
#603544	#603544	RGB(96, 53, 68)	—	—

4 color pairs have low contrast and need improvement which may impact readability.