Vector logo japanese brand identity hex colors

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Created at 04/24/2020 13:25

The palette consists of Light, Semi dark colors. Accent colors #fcec04 and #fcf49b. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #444444 (darkest) to #FCF49B (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #444444, #747C0C, #7C7C7C, #C4C4C4, #FCEC04, #FCF49B

Palette Vector logo japanese brand identity hex colors combines 6 color codes:

HEX: #fcec04, RGB: (252, 236, 4); HEX: #fcf49b, RGB: (252, 244, 155); HEX: #747c0c, RGB: (116, 124, 12)

HEX: #7c7c7c, RGB: (124, 124, 124); HEX: #c4c4c4, RGB: (196, 196, 196); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of Yellow, Tint of Khaki, Shade of Olive, Shade of Grey, Tint of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Vector logo japanese brand identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fcec04	#fcec04	RGB(252, 236, 4)	—	—
#fcf49b	#fcf49b	RGB(252, 244, 155)	—	—
#747c0c	#747c0c	RGB(116, 124, 12)	—	—
#7c7c7c	#7c7c7c	RGB(124, 124, 124)	—	—
#c4c4c4	#c4c4c4	RGB(196, 196, 196)	—	Weathered Stone
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

4 color pairs have low contrast and need improvement which may impact readability.