Logo design graphic illustration branding colors palette

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Created at 04/24/2020 13:44

The palette consists of Semi dark, Light, Dark colors. Accent colors #ccc4e4 and #35295a. Palette has Cool colors temperature.

By lightness, this palette runs from #35295A (darkest) to #CCC4E4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 29% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 15°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #35295A, #443454, #6750AE, #7C6C8C, #CCC4DC, #CCC4E4

Palette Logo design graphic illustration branding colors palette combines 6 color codes:

HEX: #6750ae, RGB: (103, 80, 174); HEX: #ccc4e4, RGB: (204, 196, 228); HEX: #35295a, RGB: (53, 41, 90)

HEX: #7c6c8c, RGB: (124, 108, 140); HEX: #ccc4dc, RGB: (204, 196, 220); HEX: #443454, RGB: (68, 52, 84)

Simplified version of palette colors

Shade of Slate Blue, Tint of Thistle, Tint of Midnight Blue, Tint of Dim Gray, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Logo design graphic illustration branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6750ae	#6750ae	RGB(103, 80, 174)	—	—
#ccc4e4	#ccc4e4	RGB(204, 196, 228)	—	—
#35295a	#35295a	RGB(53, 41, 90)	—	—
#7c6c8c	#7c6c8c	RGB(124, 108, 140)	—	—
#ccc4dc	#ccc4dc	RGB(204, 196, 220)	—	—
#443454	#443454	RGB(68, 52, 84)	—	—

4 color pairs have low contrast and need improvement which may impact readability.