Logotype logodesign logo designer identity hex colors

  • #b40444
  • #d982a4
  • #810231
  • #950338
  • #752343
  • #0c0c0c
  0.24k
Created at 04/25/2020 18:28
The palette consists of Dark, Light, Semi dark colors. Accent colors #810231 and #950338. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #D982A4 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #0C0C0C, #752343, #810231, #950338, #B40444, #D982A4

Palette Logotype logodesign logo designer identity hex colors combines 6 color codes:
HEX: #b40444, RGB: (180, 4, 68); HEX: #d982a4, RGB: (217, 130, 164); HEX: #810231, RGB: (129, 2, 49)
HEX: #950338, RGB: (149, 3, 56); HEX: #752343, RGB: (117, 35, 67); HEX: #0c0c0c, RGB: (12, 12, 12)
Simplified version of palette colors
Shade of Brown, Tint of Pale Violet Red, Shade of Brown, Shade of Brown, Tint of Purple, Tint of Black
Color scheme was created by colorswall

Color codes in palette

Logotype logodesign logo designer identity hex colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#b40444#b40444RGB(180, 4, 68)——
#d982a4#d982a4RGB(217, 130, 164)——
#810231#810231RGB(129, 2, 49)——
#950338#950338RGB(149, 3, 56)——
#752343#752343RGB(117, 35, 67)——
#0c0c0c#0c0c0cRGB(12, 12, 12)—Black Wash

Color Palette Contrast

8 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#b40444
#810231
1.53
#b40444
#950338
1.29
#b40444
#752343
1.46
#810231
#950338
1.18
#810231
#752343
1.04
#810231
#0c0c0c
1.85

Image palette Logotype logodesign logo designer identity hex colors png