Product packaging design logo packagedesign colours

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Created at 04/26/2020 19:07

The palette consists of Semi dark, Light, Dark colors. Accent colors #fcf4e4 and #640c2c. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #640C2C (darkest) to #FCF4E4 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 64°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5C343A, #640C2C, #A85474, #B4446A, #D0C4A9, #FCF4E4

Palette Product packaging design logo packagedesign colours combines 6 color codes:

HEX: #b4446a, RGB: (180, 68, 106); HEX: #fcf4e4, RGB: (252, 244, 228); HEX: #640c2c, RGB: (100, 12, 44)

HEX: #a85474, RGB: (168, 84, 116); HEX: #d0c4a9, RGB: (208, 196, 169); HEX: #5c343a, RGB: (92, 52, 58)

Simplified version of palette colors

Tint of Medium Violet Red, Shade of Old Lace, Tint of Maroon, Tint of Medium Violet Red, Tint of Tan, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Product packaging design logo packagedesign colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b4446a	#b4446a	RGB(180, 68, 106)	—	—
#fcf4e4	#fcf4e4	RGB(252, 244, 228)	—	—
#640c2c	#640c2c	RGB(100, 12, 44)	—	—
#a85474	#a85474	RGB(168, 84, 116)	—	—
#d0c4a9	#d0c4a9	RGB(208, 196, 169)	—	—
#5c343a	#5c343a	RGB(92, 52, 58)	—	—

4 color pairs have low contrast and need improvement which may impact readability.