Vector print branding logo colors palette

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Created at 04/27/2020 17:34

The palette consists of Light, Semi dark colors. Accent colors #fbca15 and #253d6f. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #253D6F (darkest) to #FBCA15 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #253D6F, #623835, #9C5C74, #AFC0C7, #F474A4, #FBCA15

Palette Vector print branding logo colors palette combines 6 color codes:

HEX: #fbca15, RGB: (251, 202, 21); HEX: #f474a4, RGB: (244, 116, 164); HEX: #253d6f, RGB: (37, 61, 111)

HEX: #9c5c74, RGB: (156, 92, 116); HEX: #afc0c7, RGB: (175, 192, 199); HEX: #623835, RGB: (98, 56, 53)

Simplified version of palette colors

Shade of Gold, Tint of Pale Violet Red, Shade of Dark Slate Blue, Tint of Medium Violet Red, Shade of Silver, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Vector print branding logo colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fbca15	#fbca15	RGB(251, 202, 21)	—	—
#f474a4	#f474a4	RGB(244, 116, 164)	—	—
#253d6f	#253d6f	RGB(37, 61, 111)	—	—
#9c5c74	#9c5c74	RGB(156, 92, 116)	—	—
#afc0c7	#afc0c7	RGB(175, 192, 199)	—	—
#623835	#623835	RGB(98, 56, 53)	—	—

6 color pairs have low contrast and need improvement which may impact readability.