Created at 07/11/2025 09:37
Interaction Analytics Overlay
- Heatmap Orange#f77f00
- Click Path Navy#003049
- Scroll Depth Aqua#00b4d8
- Overlay Grey#f2f2f2
- User Segment Pink#ef798a
The palette consists of Light, Dark colors. Accent colors Heatmap Orange #f77f00 and Scroll Depth Aqua #00b4d8. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #003049 (darkest) to #F2F2F2 (lightest). The lightness range is wide.
Overall saturation feels vivid (higher chroma).
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Warm and cool swatches are fairly balanced.
HEX codes (sorted): #003049, #00B4D8, #EF798A, #F2F2F2, #F77F00
Palette Interaction Analytics Overlay has combination of 5 codes colors:
HEX: #f77f00, RGB: (247, 127, 0); HEX: #003049, RGB: (0, 48, 73); HEX: #00b4d8, RGB: (0, 180, 216)
HEX: #f2f2f2, RGB: (242, 242, 242); HEX: #ef798a, RGB: (239, 121, 138)
Simplified version of palette colors
Tint of darkorange, Shade of midnightblue, Tint of deepskyblue, Tint of whitesmoke, Tint of lightcoral
Color scheme was created by colorstudio
Colors codes in palette
Interaction Analytics Overlay color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #f77f00 | #f77f00 | RGB(247, 127, 0) | Heatmap Orange | University of Tennessee Orange |
| #003049 | #003049 | RGB(0, 48, 73) | Click Path Navy | — |
| #00b4d8 | #00b4d8 | RGB(0, 180, 216) | Scroll Depth Aqua | — |
| #f2f2f2 | #f2f2f2 | RGB(242, 242, 242) | Overlay Grey | Gray95 |
| #ef798a | #ef798a | RGB(239, 121, 138) | User Segment Pink | — |
Color Palette Contrast
3 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#f77f00 | #00b4d8 | 1.06 |
#f77f00 | #ef798a | 1.02 |
#00b4d8 | #ef798a | 1.09 |
Image palette Interaction Analytics Overlay png
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