Interior lettermark redesign real estate palette

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Created at 05/01/2020 13:57

The palette consists of Light, Semi dark colors. Accent colors #cc9c74 and #613f23. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #4C4543 (darkest) to #C4B9A4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 28% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 31°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #4C4543, #613F23, #948171, #C4B9A4, #CC9C74, #D4ABA4

Palette Interior lettermark redesign real estate palette combines 6 color codes:

HEX: #cc9c74, RGB: (204, 156, 116); HEX: #d4aba4, RGB: (212, 171, 164); HEX: #613f23, RGB: (97, 63, 35)

HEX: #948171, RGB: (148, 129, 113); HEX: #c4b9a4, RGB: (196, 185, 164); HEX: #4c4543, RGB: (76, 69, 67)

Simplified version of palette colors

Shade of Tan, Tint of Rosy Brown, Shade of Saddle Brown, Tint of Grey, Tint of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Interior lettermark redesign real estate palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cc9c74	#cc9c74	RGB(204, 156, 116)	—	—
#d4aba4	#d4aba4	RGB(212, 171, 164)	—	—
#613f23	#613f23	RGB(97, 63, 35)	—	—
#948171	#948171	RGB(148, 129, 113)	—	—
#c4b9a4	#c4b9a4	RGB(196, 185, 164)	—	—
#4c4543	#4c4543	RGB(76, 69, 67)	—	—

7 color pairs have low contrast and need improvement which may impact readability.