Brand design landing page ui logo colors palette

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Created at 05/02/2020 10:46

The palette consists of Light, Semi dark colors. Accent colors #1ab4b4 and #7ddde2. Palette has Cool colors temperature.

By lightness, this palette runs from #243B60 (darkest) to #7DDDE2 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 40°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1AB4B4, #243B60, #385174, #727D93, #7DDDE2, #A9C0D7

Palette Brand design landing page ui logo colors palette combines 6 color codes:

HEX: #1ab4b4, RGB: (26, 180, 180); HEX: #7ddde2, RGB: (125, 221, 226); HEX: #243b60, RGB: (36, 59, 96)

HEX: #727d93, RGB: (114, 125, 147); HEX: #a9c0d7, RGB: (169, 192, 215); HEX: #385174, RGB: (56, 81, 116)

Simplified version of palette colors

Tint of Light Sea Green, Shade of Pale Turquoise, Shade of Dark Slate Blue, Shade of Slate Gray, Shade of Light Steel Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Brand design landing page ui logo colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1ab4b4	#1ab4b4	RGB(26, 180, 180)	—	—
#7ddde2	#7ddde2	RGB(125, 221, 226)	—	—
#243b60	#243b60	RGB(36, 59, 96)	—	—
#727d93	#727d93	RGB(114, 125, 147)	—	—
#a9c0d7	#a9c0d7	RGB(169, 192, 215)	—	—
#385174	#385174	RGB(56, 81, 116)	—	—

6 color pairs have low contrast and need improvement which may impact readability.