Branding design vector brand identity

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Created at 05/04/2020 08:26

The palette consists of Light, Semi dark colors. Accent colors #04d490 and #0ac48d. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #434444 (darkest) to #83F1A3 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 28°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #04D490, #0AC48D, #434444, #58A069, #83F1A3, #A2D3B8

Palette Branding design vector brand identity combines 6 color codes:

HEX: #04d490, RGB: (4, 212, 144); HEX: #83f1a3, RGB: (131, 241, 163); HEX: #0ac48d, RGB: (10, 196, 141)

HEX: #58a069, RGB: (88, 160, 105); HEX: #a2d3b8, RGB: (162, 211, 184); HEX: #434444, RGB: (67, 68, 68)

Simplified version of palette colors

Shade of Medium Aquamarine, Tint of Light Green, Shade of Medium Sea Green, Shade of Medium Sea Green, Tint of Medium Aquamarine, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding design vector brand identity color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04d490	#04d490	RGB(4, 212, 144)	—	—
#83f1a3	#83f1a3	RGB(131, 241, 163)	—	—
#0ac48d	#0ac48d	RGB(10, 196, 141)	—	—
#58a069	#58a069	RGB(88, 160, 105)	—	—
#a2d3b8	#a2d3b8	RGB(162, 211, 184)	—	—
#434444	#434444	RGB(67, 68, 68)	—	—

9 color pairs have low contrast and need improvement which may impact readability.