Logodesign brand design branding gary vee

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Created at 05/05/2020 12:12

The palette consists of Light, Semi dark colors. Accent colors #fc6404 and #7a2404. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #4A433D (darkest) to #DCDCDA (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #4A433D, #7A2404, #9A9998, #DCDCDA, #F27B2C, #FC6404

Palette Logodesign brand design branding gary vee combines 6 color codes:

HEX: #fc6404, RGB: (252, 100, 4); HEX: #f27b2c, RGB: (242, 123, 44); HEX: #7a2404, RGB: (122, 36, 4)

HEX: #9a9998, RGB: (154, 153, 152); HEX: #dcdcda, RGB: (220, 220, 218); HEX: #4a433d, RGB: (74, 67, 61)

Simplified version of palette colors

Tint of Orange Red, Tint of Chocolate, Tint of Maroon, Shade of Dark Gray, Shade of Gainsboro, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Logodesign brand design branding gary vee color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc6404	#fc6404	RGB(252, 100, 4)	—	—
#f27b2c	#f27b2c	RGB(242, 123, 44)	—	—
#7a2404	#7a2404	RGB(122, 36, 4)	—	—
#9a9998	#9a9998	RGB(154, 153, 152)	—	—
#dcdcda	#dcdcda	RGB(220, 220, 218)	—	—
#4a433d	#4a433d	RGB(74, 67, 61)	—	—

4 color pairs have low contrast and need improvement which may impact readability.