Packaging marketing box product palette

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Created at 05/06/2020 06:43

The palette consists of Light, Dark, Semi dark colors. Accent colors #6d2317 and #43444f. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #6D2317 (darkest) to #D8C3B6 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 15°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #43444F, #6D2317, #947B71, #D75A46, #D8C3B6, #E9B6A4

Palette Packaging marketing box product palette combines 6 color codes:

HEX: #d75a46, RGB: (215, 90, 70); HEX: #e9b6a4, RGB: (233, 182, 164); HEX: #6d2317, RGB: (109, 35, 23)

HEX: #947b71, RGB: (148, 123, 113); HEX: #d8c3b6, RGB: (216, 195, 182); HEX: #43444f, RGB: (67, 68, 79)

Simplified version of palette colors

Shade of Indian Red, Tint of Dark Salmon, Tint of Maroon, Tint of Grey, Tint of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Packaging marketing box product palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d75a46	#d75a46	RGB(215, 90, 70)	—	—
#e9b6a4	#e9b6a4	RGB(233, 182, 164)	—	—
#6d2317	#6d2317	RGB(109, 35, 23)	—	—
#947b71	#947b71	RGB(148, 123, 113)	—	—
#d8c3b6	#d8c3b6	RGB(216, 195, 182)	—	—
#43444f	#43444f	RGB(67, 68, 79)	—	—

3 color pairs have low contrast and need improvement which may impact readability.