Created at 05/07/2020 14:40

Packaging design beer branding colours

The palette consists of Light, Semi dark colors. Accent colors #fcabc4 and #187080. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #15616F (darkest) to #FCABC4 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #15616F, #187080, #48C6DC, #84BCC4, #9BB5CC, #FCABC4

Palette Packaging design beer branding colours has combination of 6 codes colors:

HEX: #48c6dc, RGB: (72, 198, 220); HEX: #fcabc4, RGB: (252, 171, 196); HEX: #15616f, RGB: (21, 97, 111)

HEX: #84bcc4, RGB: (132, 188, 196); HEX: #9bb5cc, RGB: (155, 181, 204); HEX: #187080, RGB: (24, 112, 128)

Simplified version of palette colors

Shade of darkturquoise, Tint of lightpink, Shade of darkslategrey, Tint of skyblue, Tint of lightsteelblue, Tint of Teal

Color scheme was created by colorswall

Colors codes in palette

Packaging design beer branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#48c6dc	#48c6dc	RGB(72, 198, 220)	—	—
#fcabc4	#fcabc4	RGB(252, 171, 196)	—	—
#15616f	#15616f	RGB(21, 97, 111)	—	—
#84bcc4	#84bcc4	RGB(132, 188, 196)	—	—
#9bb5cc	#9bb5cc	RGB(155, 181, 204)	—	—
#187080	#187080	RGB(24, 112, 128)	—	—

7 color pairs have low contrast and need improvement which may impact readability.