Arrow logo branding e food delivery colours

The palette consists of Light, Semi dark colors. Accent colors #048cc3 and #e4bc9c. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #34444C (darkest) to #CBCFCF (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #048CC3, #04C064, #34444C, #77AA94, #CBCFCF, #E4BC9C

Palette Arrow logo branding e food delivery colours combines 6 color codes:

HEX: #048cc3, RGB: (4, 140, 195); HEX: #e4bc9c, RGB: (228, 188, 156); HEX: #04c064, RGB: (4, 192, 100)

HEX: #77aa94, RGB: (119, 170, 148); HEX: #cbcfcf, RGB: (203, 207, 207); HEX: #34444c, RGB: (52, 68, 76)

Simplified version of palette colors

Shade of steelblue, Tint of burlywood, Shade of mediumseagreen, Shade of darkseagreen, Shade of lightgrey, Shade of darkslategrey

Color scheme was created by colorswall

Color codes in palette

Arrow logo branding e food delivery colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#048cc3	#048cc3	RGB(4, 140, 195)	—	—
#e4bc9c	#e4bc9c	RGB(228, 188, 156)	—	—
#04c064	#04c064	RGB(4, 192, 100)	—	—
#77aa94	#77aa94	RGB(119, 170, 148)	—	—
#cbcfcf	#cbcfcf	RGB(203, 207, 207)	—	—
#34444c	#34444c	RGB(52, 68, 76)	—	—

8 color pairs have low contrast and need improvement which may impact readability.