Minimal logo design minimalist ride share colours

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Created at 05/13/2020 08:43

The palette consists of Semi dark, Light, Dark colors. Accent colors #94248c and #392573. Palette has Cool colors temperature.

By lightness, this palette runs from #322165 (darkest) to #C8A6D0 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 44% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 52°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #322165, #392573, #6655A3, #94248C, #9F93CC, #C8A6D0

Palette Minimal logo design minimalist ride share colours combines 6 color codes:

HEX: #94248c, RGB: (148, 36, 140); HEX: #9f93cc, RGB: (159, 147, 204); HEX: #322165, RGB: (50, 33, 101)

HEX: #6655a3, RGB: (102, 85, 163); HEX: #c8a6d0, RGB: (200, 166, 208); HEX: #392573, RGB: (57, 37, 115)

Simplified version of palette colors

Tint of Dark Magenta, Tint of Medium Purple, Tint of Midnight Blue, Shade of Slate Blue, Shade of Plum, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Minimal logo design minimalist ride share colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#94248c	#94248c	RGB(148, 36, 140)	—	—
#9f93cc	#9f93cc	RGB(159, 147, 204)	—	—
#322165	#322165	RGB(50, 33, 101)	—	—
#6655a3	#6655a3	RGB(102, 85, 163)	—	—
#c8a6d0	#c8a6d0	RGB(200, 166, 208)	—	—
#392573	#392573	RGB(57, 37, 115)	—	—

5 color pairs have low contrast and need improvement which may impact readability.