Ux ads colorful google colors palette

The palette consists of Semi dark, Light, Dark colors. Accent colors #723cfa and #fcd484. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #272D5B (darkest) to #AFB4D6 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #253977, #272D5B, #617BAE, #723CFA, #AFB4D6, #FCD484

Palette Ux ads colorful google colors palette has combination of 6 codes colors:

HEX: #723cfa, RGB: (114, 60, 250); HEX: #fcd484, RGB: (252, 212, 132); HEX: #253977, RGB: (37, 57, 119)

HEX: #617bae, RGB: (97, 123, 174); HEX: #afb4d6, RGB: (175, 180, 214); HEX: #272d5b, RGB: (39, 45, 91)

Simplified version of palette colors

Shade of blueviolet, Tint of navajowhite, Tint of darkslateblue, Shade of steelblue, Tint of lightsteelblue, Shade of midnightblue

Color scheme was created by colorswall

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Colors codes in palette

Ux ads colorful google colors palette color codes HEX, RGB information in table

4 color pairs have low contrast and need improvement which may impact readability.