Branding typography business company it colours

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Created at 05/15/2020 12:01

The palette consists of Light, Dark colors. Accent colors #04b8fb and #7ddcfc. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #212D3A (darkest) to #7DDCFC (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 24°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #04348C, #04B8FB, #212D3A, #638DA4, #7DDCFC, #B8BCBE

Palette Branding typography business company it colours combines 6 color codes:

HEX: #04b8fb, RGB: (4, 184, 251); HEX: #7ddcfc, RGB: (125, 220, 252); HEX: #04348c, RGB: (4, 52, 140)

HEX: #638da4, RGB: (99, 141, 164); HEX: #b8bcbe, RGB: (184, 188, 190); HEX: #212d3a, RGB: (33, 45, 58)

Simplified version of palette colors

Shade of Deep Sky Blue, Tint of Sky Blue, Shade of Dark Slate Blue, Shade of Light Slate Gray, Shade of Silver, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Branding typography business company it colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04b8fb	#04b8fb	RGB(4, 184, 251)	—	—
#7ddcfc	#7ddcfc	RGB(125, 220, 252)	—	—
#04348c	#04348c	RGB(4, 52, 140)	—	—
#638da4	#638da4	RGB(99, 141, 164)	—	—
#b8bcbe	#b8bcbe	RGB(184, 188, 190)	—	—
#212d3a	#212d3a	RGB(33, 45, 58)	—	—

6 color pairs have low contrast and need improvement which may impact readability.