Clean creative branding colors palette

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Created at 09/30/2019 17:48

The palette consists of Dark, Light, Semi dark colors. Accent colors #540c8c and #c2bbab. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #540C8C (darkest) to #D2D8F5 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #540C8C, #54148C, #745539, #8056A1, #C2BBAB, #D2D8F5

Palette Clean creative branding colors palette combines 6 color codes:

HEX: #54148c, RGB: (84, 20, 140); HEX: #d2d8f5, RGB: (210, 216, 245); HEX: #540c8c, RGB: (84, 12, 140)

HEX: #8056a1, RGB: (128, 86, 161); HEX: #c2bbab, RGB: (194, 187, 171); HEX: #745539, RGB: (116, 85, 57)

Simplified version of palette colors

Tint of Indigo, Shade of Lavender, Tint of Indigo, Shade of Slate Blue, Shade of Silver, Tint of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Clean creative branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#54148c	#54148c	RGB(84, 20, 140)	—	—
#d2d8f5	#d2d8f5	RGB(210, 216, 245)	—	—
#540c8c	#540c8c	RGB(84, 12, 140)	—	—
#8056a1	#8056a1	RGB(128, 86, 161)	—	—
#c2bbab	#c2bbab	RGB(194, 187, 171)	—	—
#745539	#745539	RGB(116, 85, 57)	—	—

5 color pairs have low contrast and need improvement which may impact readability.