Logo branding design colors

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Created at 05/17/2020 09:06

The palette consists of Light, Semi dark colors. Accent colors #04cc94 and #ef7884. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #5C5C5C (darkest) to #CFA1A5 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #04C495, #04CC94, #5C5C5C, #848484, #CFA1A5, #EF7884

Palette Logo branding design colors combines 6 color codes:

HEX: #04cc94, RGB: (4, 204, 148); HEX: #ef7884, RGB: (239, 120, 132); HEX: #04c495, RGB: (4, 196, 149)

HEX: #848484, RGB: (132, 132, 132); HEX: #cfa1a5, RGB: (207, 161, 165); HEX: #5c5c5c, RGB: (92, 92, 92)

Simplified version of palette colors

Shade of mediumaquamarine, Shade of lightcoral, Shade of mediumaquamarine, Tint of Grey, Tint of rosybrown, Shade of dimgrey

Color scheme was created by colorswall

Color codes in palette

Logo branding design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04cc94	#04cc94	RGB(4, 204, 148)	—	—
#ef7884	#ef7884	RGB(239, 120, 132)	—	—
#04c495	#04c495	RGB(4, 196, 149)	—	—
#848484	#848484	RGB(132, 132, 132)	—	—
#cfa1a5	#cfa1a5	RGB(207, 161, 165)	—	—
#5c5c5c	#5c5c5c	RGB(92, 92, 92)	—	Gray36

11 color pairs have low contrast and need improvement which may impact readability.