Branding ui ux design hex colors

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Created at 05/18/2020 14:14

The palette consists of Light, Semi dark, Dark colors. Accent colors #6acc24 and #438216. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #1B2414 (darkest) to #ACE194 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #1B2414, #3C7721, #438216, #44741C, #6ACC24, #ACE194

Palette Branding ui ux design hex colors combines 6 color codes:

HEX: #6acc24, RGB: (106, 204, 36); HEX: #ace194, RGB: (172, 225, 148); HEX: #44741c, RGB: (68, 116, 28)

HEX: #438216, RGB: (67, 130, 22); HEX: #3c7721, RGB: (60, 119, 33); HEX: #1b2414, RGB: (27, 36, 20)

Simplified version of palette colors

Tint of limegreen, Tint of lightgreen, Shade of darkolivegreen, Tint of forestgreen, Tint of Green, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding ui ux design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6acc24	#6acc24	RGB(106, 204, 36)	—	—
#ace194	#ace194	RGB(172, 225, 148)	—	—
#44741c	#44741c	RGB(68, 116, 28)	—	—
#438216	#438216	RGB(67, 130, 22)	—	—
#3c7721	#3c7721	RGB(60, 119, 33)	—	—
#1b2414	#1b2414	RGB(27, 36, 20)	—	—

4 color pairs have low contrast and need improvement which may impact readability.