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Created at 05/20/2020 11:43
  0.24k

Logo font brand identity

  • #cfa12e
  • #e2dcac
  • #053d4f
  • #6e928f
  • #b4c4b7
  • #4c7170
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The palette consists of Light colors. Accent colors #cfa12e and #053d4f. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #053D4F (darkest) to #E2DCAC (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #053D4F, #4C7170, #6E928F, #B4C4B7, #CFA12E, #E2DCAC

Palette Logo font brand identity has combination of 6 codes colors:
HEX: #cfa12e, RGB: (207, 161, 46); HEX: #e2dcac, RGB: (226, 220, 172); HEX: #053d4f, RGB: (5, 61, 79)
HEX: #6e928f, RGB: (110, 146, 143); HEX: #b4c4b7, RGB: (180, 196, 183); HEX: #4c7170, RGB: (76, 113, 112)
Simplified version of palette colors
Tint of goldenrod, Tint of palegoldenrod, Tint of darkslategrey, Tint of cadetblue, Tint of Silver, Shade of Teal
Color scheme was created by colorswall

Colors codes in palette

Logo font brand identity color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#cfa12e #cfa12e RGB(207, 161, 46)
#e2dcac #e2dcac RGB(226, 220, 172)
#053d4f #053d4f RGB(5, 61, 79)
#6e928f #6e928f RGB(110, 146, 143)
#b4c4b7 #b4c4b7 RGB(180, 196, 183)
#4c7170 #4c7170 RGB(76, 113, 112)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#cfa12e
#e2dcac
1.71
#cfa12e
#6e928f
1.42
#cfa12e
#b4c4b7
1.31
#e2dcac
#b4c4b7
1.3
#6e928f
#b4c4b7
1.86
#6e928f
#4c7170
1.58

Image palette Logo font brand identity png

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