Ux ui design branding colors palette

0.19k

Created at 05/21/2020 12:04

The palette consists of Light, Dark, Semi dark colors. Accent colors #dbfb0a and #7479aa. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #043C1D (darkest) to #DBFBEB (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #043C1D, #1C3C23, #7479AA, #B9D2D2, #DBFB0A, #DBFBEB

Palette Ux ui design branding colors palette combines 6 color codes:

HEX: #dbfb0a, RGB: (219, 251, 10); HEX: #dbfbeb, RGB: (219, 251, 235); HEX: #043c1d, RGB: (4, 60, 29)

HEX: #7479aa, RGB: (116, 121, 170); HEX: #b9d2d2, RGB: (185, 210, 210); HEX: #1c3c23, RGB: (28, 60, 35)

Simplified version of palette colors

Shade of Yellow, Shade of Honeydew, Shade of Dark Slate Gray, Tint of Slate Gray, Shade of Light Blue, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Ux ui design branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dbfb0a	#dbfb0a	RGB(219, 251, 10)	—	—
#dbfbeb	#dbfbeb	RGB(219, 251, 235)	—	—
#043c1d	#043c1d	RGB(4, 60, 29)	—	—
#7479aa	#7479aa	RGB(116, 121, 170)	—	—
#b9d2d2	#b9d2d2	RGB(185, 210, 210)	—	—
#1c3c23	#1c3c23	RGB(28, 60, 35)	—	—

4 color pairs have low contrast and need improvement which may impact readability.