Created at 05/30/2020 13:08

Identity illustration composition branding palette

The palette consists of Light, Dark colors. Accent colors #ea443c and #6fc8ee. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #2C2464 (darkest) to #E5E5E5 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #2C2464, #5C2E5E, #6FC8EE, #935A8D, #E5E5E5, #EA443C

Palette Identity illustration composition branding palette has combination of 6 codes colors:

HEX: #ea443c, RGB: (234, 68, 60); HEX: #6fc8ee, RGB: (111, 200, 238); HEX: #2c2464, RGB: (44, 36, 100)

HEX: #935a8d, RGB: (147, 90, 141); HEX: #e5e5e5, RGB: (229, 229, 229); HEX: #5c2e5e, RGB: (92, 46, 94)

Simplified version of palette colors

Shade of Red, Tint of skyblue, Shade of midnightblue, Shade of mediumvioletred, Shade of gainsboro, Shade of Purple

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Identity illustration composition branding palette color codes HEX, RGB information in table

3 color pairs have low contrast and need improvement which may impact readability.