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  2. Advertising typography positive quote brand new day palette

Advertising typography positive quote brand new day palette

  • #e7613a
  • #e4dcbc
  • #06aa99
  • #66a2ae
  • #d4c4ac
  • #3f5e4c
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Advertising typography positive quote brand new day palette has 6 colors spread across many hues. The lightest color is Wheat (#E4DCBC), the darkest Dark Slate Gray (#3F5E4C). Its strongest contrast pair is #3F5E4C on #E4DCBC (5.2:1, WCAG AA).

Created at 06/05/2020 10:53
bycolorswall
The palette consists of Light, Semi dark colors. Accent colors #e7613a and #06aa99. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3F5E4C (darkest) to #E4DCBC (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #06AA99, #3F5E4C, #66A2AE, #D4C4AC, #E4DCBC, #E7613A

Palette Advertising typography positive quote brand new day palette combines 6 color codes:
HEX: #e7613a, RGB: (231, 97, 58); HEX: #e4dcbc, RGB: (228, 220, 188); HEX: #06aa99, RGB: (6, 170, 153)
HEX: #66a2ae, RGB: (102, 162, 174); HEX: #d4c4ac, RGB: (212, 196, 172); HEX: #3f5e4c, RGB: (63, 94, 76)
Simplified version of palette colors
Shade of Tomato, Shade of Wheat, Shade of Light Sea Green, Tint of Cadet Blue, Tint of Tan, Tint of Dark Slate Gray
Color scheme was created by colorswall

Color codes in palette

Advertising typography positive quote brand new day palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#e7613a#e7613aRGB(231, 97, 58)——
#e4dcbc#e4dcbcRGB(228, 220, 188)——
#06aa99#06aa99RGB(6, 170, 153)——
#66a2ae#66a2aeRGB(102, 162, 174)——
#d4c4ac#d4c4acRGB(212, 196, 172)——
#3f5e4c#3f5e4cRGB(63, 94, 76)——

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#e7613a
#06aa99
1.17
#e7613a
#66a2ae
1.19
#e7613a
#d4c4ac
1.99
#e4dcbc
#d4c4ac
1.24
#06aa99
#66a2ae
1.01
#06aa99
#d4c4ac
1.7

Image palette Advertising typography positive quote brand new day palette png

Advertising typography positive quote brand new day palette: #e7613a, #e4dcbc, #06aa99, #66a2ae, #d4c4ac, #3f5e4c
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