Dog pet paper branding palette

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Created at 06/09/2020 06:26

The palette consists of Light, Semi dark colors. Accent colors #36c8c8 and #1c6868. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #465B6C (darkest) to #F4FCFC (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 27°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1C6868, #36C8C8, #465B6C, #6E8191, #BBC7CF, #F4FCFC

Palette Dog pet paper branding palette combines 6 color codes:

HEX: #36c8c8, RGB: (54, 200, 200); HEX: #f4fcfc, RGB: (244, 252, 252); HEX: #1c6868, RGB: (28, 104, 104)

HEX: #6e8191, RGB: (110, 129, 145); HEX: #bbc7cf, RGB: (187, 199, 207); HEX: #465b6c, RGB: (70, 91, 108)

Simplified version of palette colors

Tint of Dark Turquoise, Shade of Mint Cream, Shade of Teal, Tint of Slate Gray, Tint of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Dog pet paper branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#36c8c8	#36c8c8	RGB(54, 200, 200)	—	—
#f4fcfc	#f4fcfc	RGB(244, 252, 252)	—	—
#1c6868	#1c6868	RGB(28, 104, 104)	—	—
#6e8191	#6e8191	RGB(110, 129, 145)	—	—
#bbc7cf	#bbc7cf	RGB(187, 199, 207)	—	—
#465b6c	#465b6c	RGB(70, 91, 108)	—	—

7 color pairs have low contrast and need improvement which may impact readability.