Ui branding technology ai palette

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Created at 06/12/2020 11:15

The palette consists of Light, Dark, Semi dark colors. Accent colors #fc8c64 and #0c1444. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #0C1444 (darkest) to #CCAC9C (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #0C1444, #363C54, #748490, #CCAC9C, #F1501E, #FC8C64

Palette Ui branding technology ai palette combines 6 color codes:

HEX: #f1501e, RGB: (241, 80, 30); HEX: #fc8c64, RGB: (252, 140, 100); HEX: #0c1444, RGB: (12, 20, 68)

HEX: #748490, RGB: (116, 132, 144); HEX: #ccac9c, RGB: (204, 172, 156); HEX: #363c54, RGB: (54, 60, 84)

Simplified version of palette colors

Tint of Orange Red, Tint of Coral, Shade of Midnight Blue, Tint of Slate Gray, Shade of Tan, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui branding technology ai palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f1501e	#f1501e	RGB(241, 80, 30)	—	—
#fc8c64	#fc8c64	RGB(252, 140, 100)	—	—
#0c1444	#0c1444	RGB(12, 20, 68)	—	—
#748490	#748490	RGB(116, 132, 144)	—	—
#ccac9c	#ccac9c	RGB(204, 172, 156)	—	—
#363c54	#363c54	RGB(54, 60, 84)	—	—

7 color pairs have low contrast and need improvement which may impact readability.