Logo design brand identity thunder branding colors palette

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Created at 06/18/2020 20:55

The palette consists of Semi dark, Light, Dark colors. Accent colors #043ccc and #022c96. Palette has Cool colors temperature.

By lightness, this palette runs from #022C96 (darkest) to #91C4E1 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 100% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 21°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #022C96, #043CCC, #045F94, #067ABE, #205878, #91C4E1

Palette Logo design brand identity thunder branding colors palette combines 6 color codes:

HEX: #043ccc, RGB: (4, 60, 204); HEX: #91c4e1, RGB: (145, 196, 225); HEX: #067abe, RGB: (6, 122, 190)

HEX: #022c96, RGB: (2, 44, 150); HEX: #205878, RGB: (32, 88, 120); HEX: #045f94, RGB: (4, 95, 148)

Simplified version of palette colors

Tint of Blue, Shade of Sky Blue, Shade of Steel Blue, Tint of Midnight Blue, Tint of Dark Slate Gray, Shade of Steel Blue

Color scheme was created by colorswall

Color codes in palette

Logo design brand identity thunder branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#043ccc	#043ccc	RGB(4, 60, 204)	—	—
#91c4e1	#91c4e1	RGB(145, 196, 225)	—	—
#067abe	#067abe	RGB(6, 122, 190)	—	—
#022c96	#022c96	RGB(2, 44, 150)	—	—
#205878	#205878	RGB(32, 88, 120)	—	—
#045f94	#045f94	RGB(4, 95, 148)	—	—

9 color pairs have low contrast and need improvement which may impact readability.