Typography companylogo logo design businesslogo palette

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Created at 06/19/2020 21:10

The palette consists of Semi dark, Light, Dark colors. Accent colors #7c449c and #242464. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #242464 (darkest) to #BDB5C4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 29% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 56°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #242464, #553657, #6A6291, #7C449C, #AC84C4, #BDB5C4

Palette Typography companylogo logo design businesslogo palette combines 6 color codes:

HEX: #7c449c, RGB: (124, 68, 156); HEX: #ac84c4, RGB: (172, 132, 196); HEX: #242464, RGB: (36, 36, 100)

HEX: #6a6291, RGB: (106, 98, 145); HEX: #bdb5c4, RGB: (189, 181, 196); HEX: #553657, RGB: (85, 54, 87)

Simplified version of palette colors

Shade of Dark Orchid, Shade of Orchid, Tint of Midnight Blue, Shade of Slate Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Typography companylogo logo design businesslogo palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7c449c	#7c449c	RGB(124, 68, 156)	—	—
#ac84c4	#ac84c4	RGB(172, 132, 196)	—	—
#242464	#242464	RGB(36, 36, 100)	—	—
#6a6291	#6a6291	RGB(106, 98, 145)	—	—
#bdb5c4	#bdb5c4	RGB(189, 181, 196)	—	—
#553657	#553657	RGB(85, 54, 87)	—	—

6 color pairs have low contrast and need improvement which may impact readability.