Finance landing page homepage branding colours

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Created at 06/30/2020 05:58

The palette consists of Light, Semi dark colors. Accent colors #f2c25f and #2d6760. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #4F526A (darkest) to #ECC78F (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #2D6760, #4F526A, #639E9B, #95C4C2, #ECC78F, #F2C25F

Palette Finance landing page homepage branding colours combines 6 color codes:

HEX: #f2c25f, RGB: (242, 194, 95); HEX: #ecc78f, RGB: (236, 199, 143); HEX: #2d6760, RGB: (45, 103, 96)

HEX: #639e9b, RGB: (99, 158, 155); HEX: #95c4c2, RGB: (149, 196, 194); HEX: #4f526a, RGB: (79, 82, 106)

Simplified version of palette colors

Tint of Goldenrod, Tint of Burlywood, Shade of Teal, Tint of Cadet Blue, Shade of Powder Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Finance landing page homepage branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f2c25f	#f2c25f	RGB(242, 194, 95)	—	—
#ecc78f	#ecc78f	RGB(236, 199, 143)	—	—
#2d6760	#2d6760	RGB(45, 103, 96)	—	—
#639e9b	#639e9b	RGB(99, 158, 155)	—	—
#95c4c2	#95c4c2	RGB(149, 196, 194)	—	—
#4f526a	#4f526a	RGB(79, 82, 106)	—	—

7 color pairs have low contrast and need improvement which may impact readability.