Brand packaging typography logo colors palette

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Created at 07/01/2020 18:08

The palette consists of Semi dark, Light colors. Accent colors #d63b2e and #a5190e. Palette has Warm colors temperature.

By lightness, this palette runs from #A5190E (darkest) to #E8CA8C (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 66°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #5B6238, #A5190E, #ACA067, #C3C598, #D63B2E, #E8CA8C

Palette Brand packaging typography logo colors palette combines 6 color codes:

HEX: #d63b2e, RGB: (214, 59, 46); HEX: #e8ca8c, RGB: (232, 202, 140); HEX: #a5190e, RGB: (165, 25, 14)

HEX: #aca067, RGB: (172, 160, 103); HEX: #c3c598, RGB: (195, 197, 152); HEX: #5b6238, RGB: (91, 98, 56)

Simplified version of palette colors

Tint of Crimson, Shade of Navajo White, Shade of Firebrick, Shade of Dark Khaki, Tint of Dark Khaki, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Brand packaging typography logo colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d63b2e	#d63b2e	RGB(214, 59, 46)	—	—
#e8ca8c	#e8ca8c	RGB(232, 202, 140)	—	—
#a5190e	#a5190e	RGB(165, 25, 14)	—	—
#aca067	#aca067	RGB(172, 160, 103)	—	—
#c3c598	#c3c598	RGB(195, 197, 152)	—	—
#5b6238	#5b6238	RGB(91, 98, 56)	—	—

7 color pairs have low contrast and need improvement which may impact readability.