Ux uxui b2b visual design hex colors

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Created at 07/01/2020 18:49

The palette consists of Light, Dark colors. Accent colors #fcd46d and #040444. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #040444 (darkest) to #FCD46D (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #040444, #2B2640, #7397B4, #BDC1CB, #F2AD0E, #FCD46D

Palette Ux uxui b2b visual design hex colors combines 6 color codes:

HEX: #f2ad0e, RGB: (242, 173, 14); HEX: #fcd46d, RGB: (252, 212, 109); HEX: #040444, RGB: (4, 4, 68)

HEX: #7397b4, RGB: (115, 151, 180); HEX: #bdc1cb, RGB: (189, 193, 203); HEX: #2b2640, RGB: (43, 38, 64)

Simplified version of palette colors

Tint of Goldenrod, Tint of Gold, Shade of Midnight Blue, Tint of Light Slate Gray, Tint of Silver, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Ux uxui b2b visual design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f2ad0e	#f2ad0e	RGB(242, 173, 14)	—	—
#fcd46d	#fcd46d	RGB(252, 212, 109)	—	—
#040444	#040444	RGB(4, 4, 68)	—	—
#7397b4	#7397b4	RGB(115, 151, 180)	—	—
#bdc1cb	#bdc1cb	RGB(189, 193, 203)	—	—
#2b2640	#2b2640	RGB(43, 38, 64)	—	—

6 color pairs have low contrast and need improvement which may impact readability.