Art logo illustration company branding design hex colors

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Created at 07/03/2020 09:11

The palette consists of Light, Dark, Semi dark colors. Accent colors #cceb90 and #040433. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #040433 (darkest) to #CCEB90 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #040433, #249952, #306241, #65A960, #B0B0B1, #CCEB90

Palette Art logo illustration company branding design hex colors combines 6 color codes:

HEX: #249952, RGB: (36, 153, 82); HEX: #cceb90, RGB: (204, 235, 144); HEX: #040433, RGB: (4, 4, 51)

HEX: #65a960, RGB: (101, 169, 96); HEX: #b0b0b1, RGB: (176, 176, 177); HEX: #306241, RGB: (48, 98, 65)

Simplified version of palette colors

Tint of Sea Green, Tint of Light Green, Shade of Midnight Blue, Tint of Medium Sea Green, Tint of Dark Gray, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Art logo illustration company branding design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#249952	#249952	RGB(36, 153, 82)	—	—
#cceb90	#cceb90	RGB(204, 235, 144)	—	—
#040433	#040433	RGB(4, 4, 51)	—	—
#65a960	#65a960	RGB(101, 169, 96)	—	—
#b0b0b1	#b0b0b1	RGB(176, 176, 177)	—	—
#306241	#306241	RGB(48, 98, 65)	—	—

5 color pairs have low contrast and need improvement which may impact readability.