Branding packaging graphic design logo colors

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Created at 07/03/2020 11:37

The palette consists of Light, Semi dark colors. Accent colors #ec9c74 and #fc9a6e. Palette has Warm colors temperature.

By lightness, this palette runs from #7B481D (darkest) to #DAC2BE (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 25°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #7B481D, #9C8E7C, #9F5D26, #DAC2BE, #EC9C74, #FC9A6E

Palette Branding packaging graphic design logo colors combines 6 color codes:

HEX: #ec9c74, RGB: (236, 156, 116); HEX: #fc9a6e, RGB: (252, 154, 110); HEX: #9f5d26, RGB: (159, 93, 38)

HEX: #9c8e7c, RGB: (156, 142, 124); HEX: #dac2be, RGB: (218, 194, 190); HEX: #7b481d, RGB: (123, 72, 29)

Simplified version of palette colors

Tint of Dark Salmon, Shade of Light Salmon, Tint of Sienna, Tint of Grey, Shade of Misty Rose, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Branding packaging graphic design logo colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ec9c74	#ec9c74	RGB(236, 156, 116)	—	—
#fc9a6e	#fc9a6e	RGB(252, 154, 110)	—	—
#9f5d26	#9f5d26	RGB(159, 93, 38)	—	—
#9c8e7c	#9c8e7c	RGB(156, 142, 124)	—	—
#dac2be	#dac2be	RGB(218, 194, 190)	—	—
#7b481d	#7b481d	RGB(123, 72, 29)	—	—

8 color pairs have low contrast and need improvement which may impact readability.