Package design icon print branding colors

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Created at 07/09/2020 21:16

The palette consists of Light, Semi dark colors. Accent colors #348c64 and #fcf4dc. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #4C4444 (darkest) to #FCF4DC (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 108°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #348C64, #388D5C, #4C4444, #5EA378, #BCD4B4, #FCF4DC

Palette Package design icon print branding colors combines 6 color codes:

HEX: #348c64, RGB: (52, 140, 100); HEX: #fcf4dc, RGB: (252, 244, 220); HEX: #388d5c, RGB: (56, 141, 92)

HEX: #5ea378, RGB: (94, 163, 120); HEX: #bcd4b4, RGB: (188, 212, 180); HEX: #4c4444, RGB: (76, 68, 68)

Simplified version of palette colors

Tint of Sea Green, Shade of Cornsilk, Tint of Sea Green, Tint of Medium Sea Green, Tint of Dark Sea Green, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Package design icon print branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#348c64	#348c64	RGB(52, 140, 100)	—	—
#fcf4dc	#fcf4dc	RGB(252, 244, 220)	—	—
#388d5c	#388d5c	RGB(56, 141, 92)	—	—
#5ea378	#5ea378	RGB(94, 163, 120)	—	—
#bcd4b4	#bcd4b4	RGB(188, 212, 180)	—	—
#4c4444	#4c4444	RGB(76, 68, 68)	—	—

5 color pairs have low contrast and need improvement which may impact readability.