Branding logo design watermelon hex colors

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Created at 07/12/2020 13:21

The palette consists of Light, Semi dark, Dark colors. Accent colors #f7dc6b and #7374b1. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #F7DC6B (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #0C0C0C, #7374B1, #7D6207, #90AC58, #F4CC44, #F7DC6B

Palette Branding logo design watermelon hex colors combines 6 color codes:

HEX: #f4cc44, RGB: (244, 204, 68); HEX: #f7dc6b, RGB: (247, 220, 107); HEX: #7d6207, RGB: (125, 98, 7)

HEX: #90ac58, RGB: (144, 172, 88); HEX: #7374b1, RGB: (115, 116, 177); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Shade of Gold, Shade of Khaki, Shade of Olive, Shade of Dark Khaki, Shade of Medium Purple, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding logo design watermelon hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f4cc44	#f4cc44	RGB(244, 204, 68)	—	—
#f7dc6b	#f7dc6b	RGB(247, 220, 107)	—	—
#7d6207	#7d6207	RGB(125, 98, 7)	—	—
#90ac58	#90ac58	RGB(144, 172, 88)	—	—
#7374b1	#7374b1	RGB(115, 116, 177)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

5 color pairs have low contrast and need improvement which may impact readability.