Icon ios logo branding colours

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Created at 07/12/2020 13:41

The palette consists of Light, Semi dark colors. Accent colors #36b8fa and #036495. Palette has Cool colors temperature.

By lightness, this palette runs from #044489 (darkest) to #36B8FA (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 100% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 11°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #036495, #044489, #044994, #085290, #198FF2, #36B8FA

Palette Icon ios logo branding colours combines 6 color codes:

HEX: #198ff2, RGB: (25, 143, 242); HEX: #36b8fa, RGB: (54, 184, 250); HEX: #044489, RGB: (4, 68, 137)

HEX: #085290, RGB: (8, 82, 144); HEX: #036495, RGB: (3, 100, 149); HEX: #044994, RGB: (4, 73, 148)

Simplified version of palette colors

Shade of Dodger Blue, Tint of Deep Sky Blue, Shade of Dark Slate Blue, Shade of Royal Blue, Shade of Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Icon ios logo branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#198ff2	#198ff2	RGB(25, 143, 242)	—	—
#36b8fa	#36b8fa	RGB(54, 184, 250)	—	—
#044489	#044489	RGB(4, 68, 137)	—	—
#085290	#085290	RGB(8, 82, 144)	—	—
#036495	#036495	RGB(3, 100, 149)	—	—
#044994	#044994	RGB(4, 73, 148)	—	—

8 color pairs have low contrast and need improvement which may impact readability.