Logo business cards branding brand hex colors

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Created at 07/26/2020 09:50

The palette consists of Light, Dark, Semi dark colors. Accent colors #fc746c and #7b0819. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #443C44 (darkest) to #BCACAC (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 12°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #443C44, #7B0819, #907878, #BCACAC, #F02B47, #FC746C

Palette Logo business cards branding brand hex colors combines 6 color codes:

HEX: #f02b47, RGB: (240, 43, 71); HEX: #fc746c, RGB: (252, 116, 108); HEX: #7b0819, RGB: (123, 8, 25)

HEX: #907878, RGB: (144, 120, 120); HEX: #bcacac, RGB: (188, 172, 172); HEX: #443c44, RGB: (68, 60, 68)

Simplified version of palette colors

Tint of Crimson, Shade of Salmon, Tint of Maroon, Shade of Grey, Tint of Dark Gray, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Logo business cards branding brand hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f02b47	#f02b47	RGB(240, 43, 71)	—	—
#fc746c	#fc746c	RGB(252, 116, 108)	—	—
#7b0819	#7b0819	RGB(123, 8, 25)	—	—
#907878	#907878	RGB(144, 120, 120)	—	—
#bcacac	#bcacac	RGB(188, 172, 172)	—	—
#443c44	#443c44	RGB(68, 60, 68)	—	—

7 color pairs have low contrast and need improvement which may impact readability.