Logo branding flat fruit palette

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Created at 07/26/2020 11:22

The palette consists of Light, Semi dark colors. Accent colors #ec1d04 and #9ec7a6. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #912007 (darkest) to #FBEB7B (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

A varied palette: its hues are spread across about 125° of the color wheel.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #63904E, #912007, #9A2208, #9EC7A6, #EC1D04, #FBEB7B

Palette Logo branding flat fruit palette combines 6 color codes:

HEX: #ec1d04, RGB: (236, 29, 4); HEX: #fbeb7b, RGB: (251, 235, 123); HEX: #9a2208, RGB: (154, 34, 8)

HEX: #63904e, RGB: (99, 144, 78); HEX: #9ec7a6, RGB: (158, 199, 166); HEX: #912007, RGB: (145, 32, 7)

Simplified version of palette colors

Tint of Red, Tint of Khaki, Tint of Dark Red, Tint of Olive Drab, Tint of Dark Sea Green, Tint of Dark Red

Color scheme was created by colorswall

Color codes in palette

Logo branding flat fruit palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ec1d04	#ec1d04	RGB(236, 29, 4)	—	—
#fbeb7b	#fbeb7b	RGB(251, 235, 123)	—	—
#9a2208	#9a2208	RGB(154, 34, 8)	—	—
#63904e	#63904e	RGB(99, 144, 78)	—	—
#9ec7a6	#9ec7a6	RGB(158, 199, 166)	—	—
#912007	#912007	RGB(145, 32, 7)	—	—

6 color pairs have low contrast and need improvement which may impact readability.