Ui design startups branding hex colors

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Created at 07/28/2020 07:22

The palette consists of Light, Semi dark colors. Accent colors #dac035 and #626da7. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #533931 (darkest) to #E7D69E (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #533931, #626DA7, #AA5F22, #CF93A9, #DAC035, #E7D69E

Palette Ui design startups branding hex colors combines 6 color codes:

HEX: #dac035, RGB: (218, 192, 53); HEX: #e7d69e, RGB: (231, 214, 158); HEX: #aa5f22, RGB: (170, 95, 34)

HEX: #626da7, RGB: (98, 109, 167); HEX: #cf93a9, RGB: (207, 147, 169); HEX: #533931, RGB: (83, 57, 49)

Simplified version of palette colors

Shade of gold, Shade of wheat, Tint of sienna, Tint of slateblue, Tint of rosybrown, Shade of saddlebrown

Color scheme was created by colorswall

Color codes in palette

Ui design startups branding hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dac035	#dac035	RGB(218, 192, 53)	—	—
#e7d69e	#e7d69e	RGB(231, 214, 158)	—	—
#aa5f22	#aa5f22	RGB(170, 95, 34)	—	—
#626da7	#626da7	RGB(98, 109, 167)	—	—
#cf93a9	#cf93a9	RGB(207, 147, 169)	—	—
#533931	#533931	RGB(83, 57, 49)	—	—

6 color pairs have low contrast and need improvement which may impact readability.