Design branding laboratory

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Created at 10/14/2019 14:17

The palette consists of Semi dark, Light, Dark colors. Accent colors #2a2b5a and Black Wash #0c0c0c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #A4A5D4 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 27% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0C0C0C, #2A2B5A, #4A4B9D, #848CBC, #8C8CBA, #A4A5D4

Palette Design branding laboratory combines 6 color codes:

HEX: #4a4b9d, RGB: (74, 75, 157); HEX: #a4a5d4, RGB: (164, 165, 212); HEX: #2a2b5a, RGB: (42, 43, 90)

HEX: #848cbc, RGB: (132, 140, 188); HEX: #8c8cba, RGB: (140, 140, 186); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Tint of Dark Slate Blue, Shade of Light Steel Blue, Tint of Midnight Blue, Tint of Light Slate Gray, Tint of Light Slate Gray, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Design branding laboratory color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4a4b9d	#4a4b9d	RGB(74, 75, 157)	—	—
#a4a5d4	#a4a5d4	RGB(164, 165, 212)	—	—
#2a2b5a	#2a2b5a	RGB(42, 43, 90)	—	—
#848cbc	#848cbc	RGB(132, 140, 188)	—	—
#8c8cba	#8c8cba	RGB(140, 140, 186)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

5 color pairs have low contrast and need improvement which may impact readability.