Logo design concept gradiant logodesign branding palette

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Created at 08/11/2020 13:23

The palette consists of Light, Semi dark colors. Accent colors #ebcb93 and #343c54. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #343C54 (darkest) to #EBCB93 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #343C54, #635420, #9C8464, #C7B185, #D4C07C, #EBCB93

Palette Logo design concept gradiant logodesign branding palette combines 6 color codes:

HEX: #d4c07c, RGB: (212, 192, 124); HEX: #ebcb93, RGB: (235, 203, 147); HEX: #635420, RGB: (99, 84, 32)

HEX: #9c8464, RGB: (156, 132, 100); HEX: #c7b185, RGB: (199, 177, 133); HEX: #343c54, RGB: (52, 60, 84)

Simplified version of palette colors

Tint of Dark Khaki, Tint of Burlywood, Shade of Dark Olive Green, Shade of Peru, Shade of Tan, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Logo design concept gradiant logodesign branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d4c07c	#d4c07c	RGB(212, 192, 124)	—	—
#ebcb93	#ebcb93	RGB(235, 203, 147)	—	—
#635420	#635420	RGB(99, 84, 32)	—	—
#9c8464	#9c8464	RGB(156, 132, 100)	—	—
#c7b185	#c7b185	RGB(199, 177, 133)	—	—
#343c54	#343c54	RGB(52, 60, 84)	—	—

6 color pairs have low contrast and need improvement which may impact readability.