Brand identity branding creative vector icon mark symbol palette

The palette consists of Light, Dark colors. Accent colors #fca045 and #4c04ab. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #4C4448 (darkest) to #C4A6C0 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues are spread broadly around the wheel — a varied palette (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #4C04AB, #4C4448, #8C8C86, #C4A6C0, #FC7E54, #FCA045

Palette Brand identity branding creative vector icon mark symbol palette has combination of 6 codes colors:

HEX: #fca045, RGB: (252, 160, 69); HEX: #fc7e54, RGB: (252, 126, 84); HEX: #4c04ab, RGB: (76, 4, 171)

HEX: #8c8c86, RGB: (140, 140, 134); HEX: #c4a6c0, RGB: (196, 166, 192); HEX: #4c4448, RGB: (76, 68, 72)

Simplified version of palette colors

Tint of sandybrown, Tint of coral, Shade of mediumblue, Shade of Grey, Tint of thistle, Tint of dimgrey

Color scheme was created by colorswall

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Colors codes in palette

Brand identity branding creative vector icon mark symbol palette color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.